{"id":12990,"date":"2025-06-03T13:21:50","date_gmt":"2025-06-03T10:21:50","guid":{"rendered":"https:\/\/www.paytr.com\/?p=12990"},"modified":"2025-06-04T11:30:12","modified_gmt":"2025-06-04T08:30:12","slug":"paytrin-yeni-iletisim-kampanyasi-paytrlanormal-yayinda","status":"publish","type":"post","link":"https:\/\/www.paytr.com\/en\/kurumsal-haberler\/paytrin-yeni-iletisim-kampanyasi-paytrlanormal-yayinda","title":{"rendered":"PayTR\u2019\u0131n Yeni \u0130leti\u015fim Kampanyas\u0131 #PayTR\u2019laNormal Yay\u0131nda"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"7681\" height=\"4321\" data-src=\"https:\/\/www.paytr.com\/wp-content\/uploads\/yatay_basin_baslikli-1.png\" alt=\"\" class=\"wp-image-12994 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 7681px; --smush-placeholder-aspect-ratio: 7681\/4321;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Tam 15 y\u0131ld\u0131r her i\u015f modeline uygun \u00f6deme \u00e7\u00f6z\u00fcmleriyle KOB\u0130\u2019lerin dijitalle\u015fme s\u00fcre\u00e7lerine kolayl\u0131k getiren PayTR, yeni ileti\u015fim kampanyas\u0131 #PayTR\u2019laNormal kapsam\u0131nda \u00e7ekti\u011fi yeni reklam filmini yay\u0131nlad\u0131. PayTR, KOB\u0130\u2019lerin ticaretteki m\u00fccadelesine destek olmak i\u00e7in tasarlad\u0131\u011f\u0131 Sanal POS, Fiziki POS, Linkle \u00d6deme, NeoPOS (SoftPOS) gibi \u00f6deme \u00e7\u00f6z\u00fcmleriyle bu yolculu\u011fu her \u00f6l\u00e7ekteki i\u015fletme i\u00e7in kolayla\u015ft\u0131rma vizyonuyla hareket ediyor.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-her-zorlukla-mucadele-eden-kobi-lerin-yaninda-15-yildir-ayni-gucle-paytr\"><strong>Her Zorlukla M\u00fccadele Eden KOB\u0130\u2019lerin Yan\u0131nda 15 Y\u0131ld\u0131r Ayn\u0131 G\u00fc\u00e7le: PayTR<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn h\u0131zland\u0131\u011f\u0131 bir d\u00f6nemde, t\u00fcketici beklentileri an\u0131nda, g\u00fcvenli ve kesintisiz hizmet anlay\u0131\u015f\u0131na odaklan\u0131yor. Fiziksel ma\u011fazas\u0131 olan bir i\u015fletmenin e-ticaret sitesi, sosyal medya sat\u0131\u015f\u0131 ya da kap\u0131da \u00f6deme modeli olabiliyor. Bu \u00e7e\u015fitlilik, i\u015fletmelerin ihtiya\u00e7lar\u0131na uygun esnek \u00f6deme \u00e7\u00f6z\u00fcmlerini kullanmalar\u0131n\u0131 zorunlu hale getiriyor. PayTR, tam 15 y\u0131ld\u0131r fiziki ve online ma\u011fazas\u0131 olan her \u00f6l\u00e7ekteki i\u015fletmeye, ihtiyac\u0131 olan \u00f6deme \u00e7\u00f6z\u00fcmlerine kolayca ula\u015ft\u0131\u011f\u0131, h\u0131zl\u0131 bir \u015fekilde entegre oldu\u011fu, tek anla\u015fmayla t\u00fcm kartlardan \u00f6deme alabildi\u011fi \u00e7ok kanall\u0131, kesintisiz bir \u00f6deme deneyimi sunuyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-marka-iletisiminde-yeni-gorsel-dunya-ve-jingle-ile-yenilenen-bir-paytr-nbsp\"><strong>Marka ileti\u015fiminde yeni g\u00f6rsel d\u00fcnya ve jingle ile yenilenen bir PayTR&nbsp;<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PayTR\u2019\u0131n yeni ileti\u015fim kampanyas\u0131 kapsam\u0131nda haz\u0131rlanan reklam filmi, KOB\u0130\u2019lerin i\u015f hayat\u0131nda s\u0131k\u00e7a kar\u015f\u0131la\u015ft\u0131\u011f\u0131 \u00f6deme sorunlar\u0131n\u0131 merkezine al\u0131yor. <strong>#PayTR\u2019laNormal<\/strong> mottosuyla KOB\u0130\u2019lerin ticari hayatlar\u0131nda kar\u015f\u0131la\u015ft\u0131klar\u0131 zorluklara PayTR \u00e7\u00f6z\u00fcmleriyle nas\u0131l h\u0131zla adapte olabileceklerini ak\u0131c\u0131 bir dille aktar\u0131yor. Hikaye, ihtiya\u00e7lara kar\u015f\u0131 \u00e7\u00f6z\u00fcmlere odaklanan bir kurguyla Sanal POS, Fiziki POS, Linkle \u00d6deme ve NeoPOS (SoftPOS)\u2019un i\u015fletmelere sa\u011flad\u0131\u011f\u0131 kolayl\u0131klar\u0131 ele al\u0131yor. Evlere serviste, online al\u0131\u015fveri\u015flerde, sosyal medya sat\u0131\u015flar\u0131nda ihtiya\u00e7 duyulan t\u00fcm bu \u00f6deme \u00e7\u00f6z\u00fcmlerinin sundu\u011fu faydaya odaklan\u0131yor. \u00d6demenin h\u0131zl\u0131, kolay ve g\u00fcvenli yolunu arayan T\u00fcrkiye\u2019nin d\u00f6rt bir yan\u0131ndaki KOB\u0130\u2019lere \u201cPayTRlaNormal\u201d ileti\u015fim kampanyas\u0131 ile ula\u015f\u0131lmas\u0131 hedefleniyor. Film, jingle\u2019\u0131 ve ak\u0131c\u0131 anlat\u0131m\u0131 ile dikkat \u00e7ekerek markan\u0131n sekt\u00f6rdeki d\u00f6n\u00fc\u015f\u00fcm g\u00fcc\u00fcne i\u015faret ediyor. \u0130leti\u015fimin merkezindeki \u201cPayTR\u2019la Normal\u201d jingle\u2019\u0131, yal\u0131n s\u00f6zleri ve enerjik ritmiyle g\u00f6rselli\u011fi destekleyerek ileti\u015fim fark\u0131ndal\u0131\u011f\u0131n\u0131 artt\u0131r\u0131yor.<br>Bug\u00fcn 150 binden fazla \u00fcye i\u015f yerinin tercihi PayTR, yaln\u0131zca bir \u00f6deme sa\u011flay\u0131c\u0131s\u0131 de\u011fil, ayn\u0131 zamanda KOB\u0130\u2019lerin yan\u0131nda olan, onlar\u0131 anlayan bir yol arkada\u015f\u0131 olarak konumlan\u0131yor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-paytr-ceo-su-merve-tezel-her-kobi-nin-dijitallesme-yolculugunda-kolaylik-paytr-la-normal\"><strong>PayTR CEO\u2019su Merve Tezel: \u201cHer KOB\u0130\u2019nin Dijitalle\u015fme Yolculu\u011funda, Kolayl\u0131k PayTR\u2019la Normal\u201d<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cBug\u00fcn 150 bini a\u015fk\u0131n \u00fcye i\u015f yerimize sundu\u011fumuz \u00fcr\u00fcnlerimizin temelinde hep ayn\u0131 odak var: g\u00fcven, h\u0131z ve kolayl\u0131k. Yenilenen marka kimli\u011fimiz ve #PayTR\u2019laNormal kampanyam\u0131zla bu yakla\u015f\u0131m\u0131 daha g\u00f6r\u00fcn\u00fcr k\u0131l\u0131yoruz. Her \u00f6l\u00e7ekten i\u015fletmeye temas eden \u00fcr\u00fcnlerimizle, art\u0131k ticarette kolayl\u0131\u011f\u0131n ad\u0131 PayTR. Dijital d\u00f6n\u00fc\u015f\u00fcmde KOB\u0130\u2019lerimizle kurdu\u011fumuz ba\u011f, teknolojik d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6tesine ge\u00e7iyor. Onlar\u0131n sesini duyan bir marka olman\u0131n, ba\u015ftan uca bir deneyime odaklanman\u0131n bizi rekabette, \u00f6zellikle m\u00fc\u015fteri taraf\u0131nda \u00f6nemli \u00f6l\u00e7\u00fcde ayr\u0131\u015ft\u0131rd\u0131\u011f\u0131n\u0131 s\u00f6yleyebilirim. KOB\u0130\u2019lerin hayat\u0131nda \u00f6deme, sadece teknik bir konu de\u011fil; onlar\u0131n zaman, maliyet ve g\u00fcven y\u00f6netiminde de kritik rol oynuyor. Ekonominin bel kemi\u011fi olan t\u00fcm i\u015fletmelerin kar\u015f\u0131la\u015ft\u0131\u011f\u0131 zorluklar\u0131 fark\u0131nday\u0131z. Bu zorlu yolculukta onlar\u0131n i\u015flerini b\u00fcy\u00fctmelerine destek olmak i\u00e7in \u00f6deme konusundaki sorumlulu\u011fu alan g\u00fcvenilir bir i\u015f orta\u011f\u0131 olarak konumland\u0131r\u0131yoruz. Bir i\u015fletme PayTR\u2019a ba\u015fvurdu\u011funda yaln\u0131zca iki saat i\u00e7inde t\u00fcm kartlarla \u00f6deme alabiliyor. Tek bir aray\u00fczden t\u00fcm finansal s\u00fcre\u00e7lerini takip edebiliyor. Telefonun di\u011fer ucunda PayTR ekibiyle temasta olman\u0131n g\u00fcvenini ya\u015f\u0131yor. T\u00fcm bu deneyim, kullan\u0131c\u0131lar\u0131n markayla olan ili\u015fkisini g\u00fc\u00e7lendiren bir ak\u0131\u015fla sunuluyor. #PayTRlaNormal ileti\u015fim kampanyas\u0131nda online ve fiziki \u00f6deme \u00e7\u00f6z\u00fcmlerimizin sa\u011flad\u0131\u011f\u0131 kolayl\u0131\u011fa dikkat \u00e7ekiyoruz. KOB\u0130\u2019lerin b\u00fcy\u00fcme yolculu\u011funda y\u00fckleri hafifletme misyonuyla hareket ediyoruz.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>K\u00dcNYE<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reklamveren: PayTR<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reklamveren Temsilcileri: Feyza Fedar, Esra Midillili Ertem, Melis \u00dclg\u00fcr, Elif Sar\u0131<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reklam Ajans\u0131: Und Creative Shop<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reklam Ajans\u0131 Genel M\u00fcd\u00fcr\u00fc: Arda G\u00f6rg\u00fcn<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kreatif: Esma Suna Saka, Mehmet G\u00fcney<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Marka Y\u00f6neticisi: \u00d6yk\u00fc Karag\u00f6z<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yap\u0131m \u015eirketi: Kala Film<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y\u00f6netmen: Burak G\u00fcnayd\u0131n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">G\u00f6r\u00fcnt\u00fc Y\u00f6netmeni: \u00d6mer Berkli<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yap\u0131mc\u0131: Buse Hamamc\u0131o\u011flu<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Post Prod\u00fcksiyon \u015eirketi: Roots<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Post Prod\u00fcksiyon Sorumlusu: \u00d6mer Fa<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00fczik: Werhapsody-Eren Bak\u0131rc\u0131, Dorukhan Yald\u0131z<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tam 15 y\u0131ld\u0131r her i\u015f modeline uygun \u00f6deme \u00e7\u00f6z\u00fcmleriyle KOB\u0130\u2019lerin dijitalle\u015fme s\u00fcre\u00e7lerine kolayl\u0131k getiren PayTR, yeni ileti\u015fim kampanyas\u0131 #PayTR\u2019laNormal kapsam\u0131nda \u00e7ekti\u011fi yeni reklam filmini yay\u0131nlad\u0131. PayTR, KOB\u0130\u2019lerin ticaretteki m\u00fccadelesine destek olmak i\u00e7in tasarlad\u0131\u011f\u0131 Sanal POS, Fiziki POS, Linkle \u00d6deme, NeoPOS (SoftPOS) gibi \u00f6deme \u00e7\u00f6z\u00fcmleriyle bu yolculu\u011fu her \u00f6l\u00e7ekteki i\u015fletme i\u00e7in kolayla\u015ft\u0131rma vizyonuyla hareket ediyor. Her [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":12991,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,49],"tags":[],"class_list":["post-12990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diger","category-haberler"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v25.3.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>PayTR\u2019\u0131n Yeni \u0130leti\u015fim Kampanyas\u0131 #PayTR\u2019laNormal<\/title>\n<meta name=\"description\" content=\"15 y\u0131ld\u0131r her i\u015f modeline uygun \u00f6deme \u00e7\u00f6z\u00fcmleri sunan PayTR, yeni reklam filmiyle yenilik\u00e7i hizmetlerini tan\u0131t\u0131yor.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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content=\"2025-06-04T08:30:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.paytr.com\/wp-content\/uploads\/yatay_basin_baslikli.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Banu Evci\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paytrcom\" \/>\n<meta name=\"twitter:site\" content=\"@paytrcom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Banu Evci\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" 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