{"id":18331,"date":"2026-04-06T15:18:36","date_gmt":"2026-04-06T12:18:36","guid":{"rendered":"https:\/\/www.paytr.com\/?p=18331"},"modified":"2026-04-07T09:15:32","modified_gmt":"2026-04-07T06:15:32","slug":"surdurulebilir-inovasyon-paytr-ar-ge-merkezi","status":"publish","type":"post","link":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi","title":{"rendered":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi"},"content":{"rendered":"\n
\n
\"PayTR<\/figure>\n<\/figure>\n\n\n\n

Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir. PayTR Ar-Ge Merkezi olarak bizler de \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 sadece yaz\u0131l\u0131m geli\u015ftirmek \u00fczerine de\u011fil; bilgi \u00fcretmek, sekt\u00f6re akademik d\u00fczeyde katk\u0131 sa\u011flamak ve s\u00fcre\u00e7lerimizi u\u00e7tan uca disiplinle y\u00f6netmek \u00fczerine kurguluyoruz.<\/p>\n\n\n\n

Peki, s\u00fcrd\u00fcr\u00fclebilir bir teknoloji \u00fcss\u00fc olmak ad\u0131na arka planda nas\u0131l bir yap\u0131 i\u015fletiyoruz?<\/p>\n\n\n\n

Akademik \u0130\u015f Birlikleri, Fikri M\u00fclkiyet ve K\u00fcresel Vizyon<\/strong><\/h2>\n\n\n\n

\u0130novasyonu sadece kendi i\u00e7imizde tutmuyor, evrensel bilgi birikimiyle harmanl\u0131yoruz. \u00dcniversitelerle kurdu\u011fumuz stratejik i\u015f birlikleri sayesinde akademik ara\u015ft\u0131rmalar\u0131 pratik finansal teknolojilere d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor, elde etti\u011fimiz yenilik\u00e7i \u00e7\u0131kt\u0131lar\u0131 kongre ve sempozyumlarda bildiriler yay\u0131mlayarak sekt\u00f6rle payla\u015f\u0131yoruz.<\/p>\n\n\n\n

K\u00fcresel fintek ekosistemindeki geli\u015fmeleri yak\u0131ndan analiz ederek, \u00fcretti\u011fimiz \u00f6zg\u00fcn teknolojileri tescilliyor ve patent ba\u015fvurular\u0131m\u0131zla fikri m\u00fclkiyet havuzumuzu s\u00fcrekli geni\u015fletiyoruz. Ayn\u0131 zamanda, yaln\u0131zca yerel de\u011fil, ulusal ve uluslararas\u0131 projelerde de aktif olarak yer alarak vizyonumuzu s\u0131n\u0131rlar \u00f6tesine ta\u015f\u0131yoruz.<\/p>\n\n\n\n

Teknik Projelerin \u00c7evik ve \u015eeffaf \u0130zlenmesi<\/strong><\/h2>\n\n\n\n

Ba\u015far\u0131l\u0131 bir Ar-Ge s\u00fcreci, fikrin do\u011fu\u015fundan canl\u0131ya al\u0131nmas\u0131na kadar ge\u00e7en teknik s\u00fcre\u00e7lerin ne kadar iyi izlendi\u011fiyle \u00f6l\u00e7\u00fcl\u00fcr. Merkezimizde y\u00fcr\u00fct\u00fclen t\u00fcm teknik projelerin ilerleyi\u015fini, \u00e7evik (Agile) metodolojiler ekseninde yak\u0131ndan takip ediyoruz.<\/p>\n\n\n\n

Gereksinimlerin detayland\u0131r\u0131ld\u0131\u011f\u0131 (refinement) ve s\u00fcre\u00e7lerin d\u00fczenli olarak masaya yat\u0131r\u0131ld\u0131\u011f\u0131 (retrospective) toplant\u0131larla, projelerin sa\u011fl\u0131k durumunu anl\u0131k olarak izliyoruz. \u015eeffaf ve yap\u0131land\u0131r\u0131lm\u0131\u015f ayl\u0131k ilerleme raporlar\u0131yla t\u00fcm payda\u015flar\u0131 s\u00fcre\u00e7lere dahil ediyor, projelerin hedeflenen zaman ve kalite standartlar\u0131nda ilerlemesini g\u00fcvence alt\u0131na al\u0131yoruz.<\/p>\n\n\n\n

Ar-Ge Ekibinin S\u00fcrekli Geli\u015fimi<\/strong><\/h2>\n\n\n\n

Yenilik\u00e7i projelerin arkas\u0131ndaki as\u0131l g\u00fc\u00e7, yetkin ve vizyoner insan kayna\u011f\u0131d\u0131r. Ar-Ge ekibimizin teknik ve vizyoner yetkinliklerini g\u00fcncel tutmak i\u00e7in kapsaml\u0131 e\u011fitim programlar\u0131 d\u00fczenliyor, s\u00fcrekli geli\u015fimlerini destekliyoruz.<\/p>\n\n\n\n

Geli\u015fim s\u00fcrecini sadece desteklemekle kalm\u0131yor; ula\u015f\u0131labilir, net ve SMART (Spesifik, \u00d6l\u00e7\u00fclebilir, Ula\u015f\u0131labilir, \u0130lgili, Zaman S\u0131n\u0131rl\u0131) prensiplere dayanan performans g\u00f6stergeleri (KPI’lar) ile ekiplerimizin ba\u015far\u0131lar\u0131n\u0131 \u00f6l\u00e7\u00fclebilir k\u0131l\u0131yoruz. B\u00f6ylece hem bireysel kariyer yolculuklar\u0131na de\u011fer kat\u0131yor hem de merkezimizin inovasyon kapasitesini art\u0131r\u0131yoruz.<\/p>\n\n\n\n

Mali Uyumluluk ve Raporlama Disiplini<\/strong><\/h2>\n\n\n\n

S\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge Merkezi, teknolojik dehas\u0131 kadar y\u00fcr\u00fctt\u00fc\u011f\u00fc s\u00fcre\u00e7lerin reg\u00fclatif ve mali sa\u011fl\u0131\u011f\u0131yla da ayakta kal\u0131r. Merkezimizin mali uyumluluk s\u00fcre\u00e7lerini b\u00fcy\u00fck bir titizlikle y\u00f6netiyoruz.<\/p>\n\n\n\n

Bakanl\u0131k standartlar\u0131na ve yasal reg\u00fclasyonlara tam uyum \u00e7er\u00e7evesinde; proje b\u00fct\u00e7elerinin planlanmas\u0131, Ar-Ge te\u015fviklerinin do\u011fru y\u00f6netilmesi ve harcamalar\u0131n \u015feffaf bir \u015fekilde raporlanmas\u0131 s\u00fcre\u00e7lerini eksiksiz i\u015fletiyoruz. Bu finansal ve operasyonel disiplin, gelecekteki \u00e7ok daha b\u00fcy\u00fck Ar-Ge yat\u0131r\u0131mlar\u0131m\u0131z\u0131n en g\u00fc\u00e7l\u00fc teminat\u0131n\u0131 olu\u015fturuyor.<\/p>\n\n\n\n

PayTR\u2019da Ar-Ge<\/strong><\/h2>\n\n\n\n

Bu kurumsal mimarinin somut \u00e7\u0131kt\u0131lar\u0131na bakt\u0131\u011f\u0131m\u0131zda, \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131n odak noktas\u0131n\u0131n sadece bug\u00fcn\u00fc kurtarmak de\u011fil, gelece\u011fin \u00f6deme teknolojilerini in\u015fa etmek oldu\u011funu g\u00f6r\u00fcyoruz. T.C. Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131 onayl\u0131 Ar-Ge Merkezimiz, \u0130zmir’deki ana kamp\u00fcs\u00fcm\u00fczde konumlan\u0131yor. Burada, 50\u2019yi a\u015fk\u0131n uzman m\u00fchendis ve ara\u015ft\u0131rmac\u0131dan olu\u015fan g\u00fc\u00e7l\u00fc bir ekiple faaliyet g\u00f6steriyoruz.<\/p>\n\n\n\n

Ar-Ge\u2019de Yap\u0131lan Yapay Zeka Odakl\u0131 \u00c7al\u0131\u015fmalar<\/strong><\/h2>\n\n\n\n

Gelece\u011fin teknolojisinden bahsederken Ar-Ge merkezimizin kalbini olu\u015fturan yapay zeka (AI) projelerini ayr\u0131 bir yere koyuyoruz. Yapay zeka tak\u0131mlar\u0131m\u0131z; \u00f6deme sistemlerinde makine \u00f6\u011frenimi ile ger\u00e7ek zamanl\u0131 sahtekarl\u0131k (fraud) tespiti, risk analizi algoritmalar\u0131 ve e-ticaret i\u015f yerleri i\u00e7in t\u00fcketici davran\u0131\u015flar\u0131n\u0131 \u00f6ng\u00f6ren tahminsel veri modelleri \u00fczerine projeler y\u00fcr\u00fct\u00fcyor.<\/p>\n\n\n\n

Bu karma\u015f\u0131k AI projeleri kendi haline b\u0131rak\u0131lm\u0131\u015f deneysel s\u00fcre\u00e7ler de\u011fildir. Fikir a\u015famas\u0131ndan kodlamaya kadar her ad\u0131m, detayl\u0131 analiz ve gereksinim (refinement) s\u00fcre\u00e7lerinden ge\u00e7irilerek kat\u0131 bir \u00e7evik (Agile) y\u00f6netim anlay\u0131\u015f\u0131yla i\u015flenir. Tak\u0131mlar\u0131m\u0131z\u0131n performans\u0131 ve projelerin verimlili\u011fi hedeflenen KPI’lar ile anl\u0131k olarak \u00f6l\u00e7\u00fcl\u00fcr. Elde edilen t\u00fcm \u00e7\u0131kt\u0131lar, t\u0131pk\u0131 di\u011fer teknik s\u00fcre\u00e7lerimizde oldu\u011fu gibi, y\u00f6netim \u015feffafl\u0131\u011f\u0131 ad\u0131na haz\u0131rlad\u0131\u011f\u0131m\u0131z ayl\u0131k raporlara entegre edilir. B\u00f6ylece yapay zeka alan\u0131ndaki inovatif vizyonumuzu, \u00f6l\u00e7\u00fclebilir ve ticari ba\u015far\u0131ya d\u00f6n\u00fc\u015fen bir disiplinle hayata ge\u00e7iriyoruz.<\/p>\n","protected":false},"excerpt":{"rendered":"

Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir. PayTR Ar-Ge Merkezi olarak bizler de \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 sadece yaz\u0131l\u0131m geli\u015ftirmek \u00fczerine de\u011fil; bilgi \u00fcretmek, sekt\u00f6re akademik d\u00fczeyde katk\u0131 sa\u011flamak ve s\u00fcre\u00e7lerimizi u\u00e7tan uca disiplinle y\u00f6netmek \u00fczerine kurguluyoruz. Peki, s\u00fcrd\u00fcr\u00fclebilir bir teknoloji \u00fcss\u00fc olmak ad\u0131na arka […]<\/p>\n","protected":false},"author":18,"featured_media":18332,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[135,86,136,98,137,88,138,134],"class_list":["post-18331","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-haberler","tag-akademik","tag-ar-ge","tag-arge-merkezi","tag-fintek","tag-inovasyon","tag-paytr","tag-surdurulebilirlik","tag-teknoloji"],"acf":[],"yoast_head":"\nS\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi | PayTR<\/title>\n<meta name=\"description\" content=\"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.paytr.com\/en\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi\" \/>\n<meta property=\"og:description\" content=\"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\" \/>\n<meta property=\"og:site_name\" content=\"PayTR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/tr-tr.facebook.com\/paytrcom\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-06T12:18:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-07T06:15:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"380\" \/>\n\t<meta property=\"og:image:height\" content=\"204\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Banu Evci\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@paytrcom\" \/>\n<meta name=\"twitter:site\" content=\"@paytrcom\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Banu Evci\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\"},\"author\":{\"name\":\"Banu Evci\",\"@id\":\"https:\/\/www.paytr.com\/en#\/schema\/person\/7326fa6dbba1374a1d665d21a28f5d1e\"},\"headline\":\"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi\",\"datePublished\":\"2026-04-06T12:18:36+00:00\",\"dateModified\":\"2026-04-07T06:15:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\"},\"wordCount\":808,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.paytr.com\/en#organization\"},\"image\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg\",\"keywords\":[\"Akademik\",\"Ar-Ge\",\"Arge Merkezi\",\"fintek\",\"inovasyon\",\"PayTR\",\"s\u00fcrd\u00fcr\u00fclebilirlik\",\"Teknoloji\"],\"articleSection\":[\"Kurumsal Haberler\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\",\"url\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\",\"name\":\"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi | PayTR\",\"isPartOf\":{\"@id\":\"https:\/\/www.paytr.com\/en#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg\",\"datePublished\":\"2026-04-06T12:18:36+00:00\",\"dateModified\":\"2026-04-07T06:15:32+00:00\",\"description\":\"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage\",\"url\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg\",\"contentUrl\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg\",\"width\":380,\"height\":204,\"caption\":\"PayTR Ar-Ge Merkezi ve Proje Y\u00f6neticisi Cansu Bar\u0131\u015f\u0131\u00e7\u0131'n\u0131n g\u00f6rseli\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.paytr.com\/en\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.paytr.com\/en#website\",\"url\":\"https:\/\/www.paytr.com\/en\",\"name\":\"PayTR\",\"description\":\"\u00d6deme \u00c7\u00f6z\u00fcmleri\",\"publisher\":{\"@id\":\"https:\/\/www.paytr.com\/en#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.paytr.com\/en?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.paytr.com\/en#organization\",\"name\":\"PayTR\",\"url\":\"https:\/\/www.paytr.com\/en\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.paytr.com\/en#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-2025-New-Logo-Color.png\",\"contentUrl\":\"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-2025-New-Logo-Color.png\",\"width\":2000,\"height\":340,\"caption\":\"PayTR\"},\"image\":{\"@id\":\"https:\/\/www.paytr.com\/en#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/tr-tr.facebook.com\/paytrcom\/\",\"https:\/\/x.com\/paytrcom\",\"https:\/\/tr.linkedin.com\/company\/paytr\",\"https:\/\/www.youtube.com\/@paytrcom\",\"https:\/\/www.instagram.com\/paytrcom\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.paytr.com\/en#\/schema\/person\/7326fa6dbba1374a1d665d21a28f5d1e\",\"name\":\"Banu Evci\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.paytr.com\/en#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d4d4361002e76eb4b2282c7965323110a286891c74117fd775480626c47e81f8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d4d4361002e76eb4b2282c7965323110a286891c74117fd775480626c47e81f8?s=96&d=mm&r=g\",\"caption\":\"Banu Evci\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi | PayTR","description":"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.paytr.com\/en\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi","og_locale":"tr_TR","og_type":"article","og_title":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi","og_description":"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.","og_url":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi","og_site_name":"PayTR","article_publisher":"https:\/\/tr-tr.facebook.com\/paytrcom\/","article_published_time":"2026-04-06T12:18:36+00:00","article_modified_time":"2026-04-07T06:15:32+00:00","og_image":[{"width":380,"height":204,"url":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg","type":"image\/jpeg"}],"author":"Banu Evci","twitter_card":"summary_large_image","twitter_creator":"@paytrcom","twitter_site":"@paytrcom","twitter_misc":{"Written by":"Banu Evci","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#article","isPartOf":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi"},"author":{"name":"Banu Evci","@id":"https:\/\/www.paytr.com\/en#\/schema\/person\/7326fa6dbba1374a1d665d21a28f5d1e"},"headline":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi","datePublished":"2026-04-06T12:18:36+00:00","dateModified":"2026-04-07T06:15:32+00:00","mainEntityOfPage":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi"},"wordCount":808,"commentCount":0,"publisher":{"@id":"https:\/\/www.paytr.com\/en#organization"},"image":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage"},"thumbnailUrl":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg","keywords":["Akademik","Ar-Ge","Arge Merkezi","fintek","inovasyon","PayTR","s\u00fcrd\u00fcr\u00fclebilirlik","Teknoloji"],"articleSection":["Kurumsal Haberler"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi","url":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi","name":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi | PayTR","isPartOf":{"@id":"https:\/\/www.paytr.com\/en#website"},"primaryImageOfPage":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage"},"image":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage"},"thumbnailUrl":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg","datePublished":"2026-04-06T12:18:36+00:00","dateModified":"2026-04-07T06:15:32+00:00","description":"Finansal teknolojiler ekosisteminde kal\u0131c\u0131 ba\u015far\u0131n\u0131n s\u0131rr\u0131, anl\u0131k \u00e7\u00f6z\u00fcmler \u00fcretmekten ziyade gelece\u011fi \u00f6ng\u00f6rebilen, kurumsal ve s\u00fcrd\u00fcr\u00fclebilir bir Ar-Ge k\u00fclt\u00fcr\u00fc in\u015fa etmektir.","breadcrumb":{"@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#primaryimage","url":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg","contentUrl":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-Cansu-Barisici-Blog-02.jpg","width":380,"height":204,"caption":"PayTR Ar-Ge Merkezi ve Proje Y\u00f6neticisi Cansu Bar\u0131\u015f\u0131\u00e7\u0131'n\u0131n g\u00f6rseli"},{"@type":"BreadcrumbList","@id":"https:\/\/www.paytr.com\/blog\/surdurulebilir-inovasyon-paytr-ar-ge-merkezi#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.paytr.com\/en"},{"@type":"ListItem","position":2,"name":"S\u00fcrd\u00fcr\u00fclebilir \u0130novasyon: PayTR Ar-Ge Merkezi"}]},{"@type":"WebSite","@id":"https:\/\/www.paytr.com\/en#website","url":"https:\/\/www.paytr.com\/en","name":"PayTR","description":"\u00d6deme \u00c7\u00f6z\u00fcmleri","publisher":{"@id":"https:\/\/www.paytr.com\/en#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.paytr.com\/en?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.paytr.com\/en#organization","name":"PayTR","url":"https:\/\/www.paytr.com\/en","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.paytr.com\/en#\/schema\/logo\/image\/","url":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-2025-New-Logo-Color.png","contentUrl":"https:\/\/www.paytr.com\/wp-content\/uploads\/PayTR-2025-New-Logo-Color.png","width":2000,"height":340,"caption":"PayTR"},"image":{"@id":"https:\/\/www.paytr.com\/en#\/schema\/logo\/image\/"},"sameAs":["https:\/\/tr-tr.facebook.com\/paytrcom\/","https:\/\/x.com\/paytrcom","https:\/\/tr.linkedin.com\/company\/paytr","https:\/\/www.youtube.com\/@paytrcom","https:\/\/www.instagram.com\/paytrcom\/"]},{"@type":"Person","@id":"https:\/\/www.paytr.com\/en#\/schema\/person\/7326fa6dbba1374a1d665d21a28f5d1e","name":"Banu Evci","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.paytr.com\/en#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d4d4361002e76eb4b2282c7965323110a286891c74117fd775480626c47e81f8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d4d4361002e76eb4b2282c7965323110a286891c74117fd775480626c47e81f8?s=96&d=mm&r=g","caption":"Banu Evci"}}]}},"_links":{"self":[{"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/posts\/18331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/comments?post=18331"}],"version-history":[{"count":9,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/posts\/18331\/revisions"}],"predecessor-version":[{"id":18347,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/posts\/18331\/revisions\/18347"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/media\/18332"}],"wp:attachment":[{"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/media?parent=18331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/categories?post=18331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.paytr.com\/en\/wp-json\/wp\/v2\/tags?post=18331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}