{"id":4846,"date":"2021-05-27T09:00:25","date_gmt":"2021-05-27T06:00:25","guid":{"rendered":"https:\/\/www.paytr.com\/blog\/?p=2135"},"modified":"2025-04-14T16:48:19","modified_gmt":"2025-04-14T13:48:19","slug":"e-ticaret-sitesine-canli-sohbet-ekleme-satislari-artiriyor","status":"publish","type":"post","link":"https:\/\/www.paytr.com\/en\/blog\/e-ticaret-sitesine-canli-sohbet-ekleme-satislari-artiriyor","title":{"rendered":"E-ticaret Sitesine Canl\u0131 Sohbet Ekleme, Sat\u0131\u015flar\u0131 Art\u0131r\u0131yor"},"content":{"rendered":"

Canl\u0131 sohbet, e-ticaret i\u00e7in m\u00fc\u015fteri hizmetleri sunman\u0131n en kolay yolu diyebiliriz; bu sebeple, online sat\u0131\u015f sitesine canl\u0131 sohbet ekleme konusunda bilmeniz gerekenleri derledik.<\/p>\n

T\u00fcm d\u00fcnyay\u0131 etkisi alt\u0131na alan Covid-19 salg\u0131n\u0131 t\u00fcketim bi\u00e7imlerimizi de etkiledi ve t\u00fcketicilerin sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131 h\u0131zla ma\u011faza i\u00e7inden online kayd\u0131. Bu de\u011fi\u015fime d\u00fcnyan\u0131n her yerinden i\u015fletmeler h\u0131zla uyum sa\u011flarken, bu ba\u011flamda \u00e7evrim i\u00e7i varl\u0131klar\u0131n\u0131 art\u0131rmak ve g\u00fc\u00e7lendirmek konusunda ad\u0131mlar att\u0131lar.<\/p>\n

E-ticaret sitesine canl\u0131 sohbet ekleme, sat\u0131\u015flar\u0131 art\u0131r\u0131yor<\/h2>\n

Pazar ara\u015ft\u0131rma \u015firketi eMarketer<\/strong>‘e g\u00f6re, e-ticaret sat\u0131\u015flar\u0131 ge\u00e7ti\u011fimiz y\u0131ldan bu yana y\u00fczde 32,4<\/strong> artt\u0131 ve bu b\u00fcy\u00fcmenin \u00e7o\u011funun pandemi sona erdikten sonra da devam edece\u011fi tahmin ediliyor. Bununla birlikte t\u00fcketiciler online kanallara ge\u00e7tik\u00e7e bu taraftaki rekabet de h\u0131zla art\u0131yor. Online al\u0131\u015fveri\u015fte fark yaratman\u0131n yollar\u0131 ise bug\u00fcnlerde t\u00fcm i\u015fletmelerin cevab\u0131n\u0131 arad\u0131\u011f\u0131 bir soru. Bundan yola \u00e7\u0131karak markalar m\u00fc\u015fterileri ile daha fazla ba\u011flant\u0131da kalmak ve sat\u0131\u015flar\u0131 art\u0131rmak i\u00e7in normalde ma\u011fazada al\u0131\u015fveri\u015fle ili\u015fkilendirilen ki\u015fisel dokunu\u015fu sunman\u0131n \u00e7\u00f6z\u00fcmlerini ar\u0131yorlar. Bu noktada e-ticaret sitenize canl\u0131 sohbet se\u00e7ene\u011fini eklemek ise online al\u0131\u015fveri\u015fte daha iyi bir deneyim sunmak i\u00e7in alternatif ara\u00e7lardan biri olarak kar\u015f\u0131m\u0131za geliyor. Peki online al\u0131\u015fveri\u015fte canl\u0131 sohbeti kullanmak size ne gibi art\u0131lar getirecek?<\/p>\n

<\/p>\n

M\u00fc\u015fteriyi karar verme s\u00fcrecinde yakalama f\u0131rsat\u0131<\/h2>\n

Ma\u011fazada bir arkada\u015f\u0131n\u0131z veya e\u015finiz i\u00e7in bir hediye ar\u0131yorsunuz. Bir sat\u0131\u015f temsilcisi yard\u0131ma ihtiyac\u0131n\u0131z olup olmad\u0131\u011f\u0131n\u0131 sorarak ve sizi m\u00fckemmel hediyeye y\u00f6nlendirerek g\u00fcn\u00fcn\u00fcz\u00fc kurtard\u0131\u011f\u0131nda nas\u0131l hissedece\u011finizi hayal edin. E-ticaret platformlar\u0131ndaki canl\u0131 sohbet eklentileri de asl\u0131nda ayn\u0131 t\u00fcrde bir deneyim sa\u011flar.<\/p>\n

Ara\u015ft\u0131rmalara g\u00f6re t\u00fcketicilerin y\u00fczde 41’i canl\u0131 sohbetleri bir i\u015fletmeyle ileti\u015fim kurman\u0131n en iyi yolu olarak g\u00f6r\u00fcyor.<\/strong> \u00c7\u00fcnk\u00fc canl\u0131 sohbet ile her \u015feyden \u00f6nce m\u00fc\u015fteriye daha ki\u015fiselle\u015ftirilmi\u015f bir al\u0131\u015fveri\u015f deneyimi ya\u015fatabilirsiniz. Bu \u015fekilde g\u00f6r\u00fcnmez g\u00fcven engelini ve karar yorgunlu\u011funu ortadan kald\u0131rmak m\u00fcmk\u00fcn. Canl\u0131 sohbet \u00fczerinden potansiyel m\u00fc\u015fterileri sat\u0131n almay\u0131 d\u00fc\u015f\u00fcn\u00fcrken yakalayabilmek bu i\u015fin en b\u00fcy\u00fck art\u0131s\u0131. Markalar, e-posta pazarlamas\u0131, dijital ya da geleneksel reklam faaliyetleri ile m\u00fc\u015fterilerine genellikle al\u0131\u015fveri\u015f yapmay\u0131 d\u00fc\u015f\u00fcnmedikleri bir anda dokunuyor ya da dokunam\u0131yor. Canl\u0131 sohbet ile ise m\u00fc\u015fterilerinizi karar alma s\u00fcre\u00e7lerinin ortas\u0131nda yakalayabilirsiniz. An\u0131nda sohbet etmeye m\u00fcsait oldu\u011funuzu bildiren proaktif bir mesaj g\u00f6ndermeniz yeter. O anda sekmeyi kapatmak veya se\u00e7eneklerini de\u011ferlendirmek i\u00e7in zaman bulana kadar k\u00fc\u00e7\u00fcltmek yerine, size istedikleri sorular\u0131 sorabilirler.<\/p>\n

D\u00f6n\u00fc\u015f\u00fcm\u00fc art\u0131rmak i\u00e7in iyi bir yol<\/h2>\n

Canl\u0131 sohbet<\/a> ile al\u0131\u015fveri\u015f yapmak i\u00e7in sitenizde olanlar\u0131n sizinle ger\u00e7ek zamanl\u0131 konu\u015fmas\u0131na f\u0131rsat vermi\u015f olursunuz. Ara\u015ft\u0131rmalar bir m\u00fc\u015fterinin sorusuna be\u015f dakika i\u00e7inde yan\u0131t veren i\u015fletmelerden \u00fcr\u00fcn sat\u0131n alma olas\u0131l\u0131\u011f\u0131n\u0131n daha fazla oldu\u011funu s\u00f6yl\u00fcyor.<\/strong> Bu da tamamen g\u00fcven ile ilgili. M\u00fc\u015fteriler, ula\u015f\u0131lmas\u0131 kolay markalara daha fazla g\u00fcveniyor. Ve sizinle hemen canl\u0131 sohbet edebileceklerini bildiklerinde, herhangi bir sorun oldu\u011funda da ileti\u015fime ge\u00e7ebileceklerini d\u00fc\u015f\u00fcn\u00fcyorlar.<\/p>\n

Daha iyi m\u00fc\u015fteri etkile\u015fimi<\/h2>\n

Canl\u0131 sohbetler m\u00fc\u015fterinin markan\u0131za olan aidiyetini de art\u0131racakt\u0131r. M\u00fc\u015fterilerin sizinle veya personelinizle sohbet etmesine izin vermek, t\u00fcm al\u0131\u015fveri\u015f s\u00fcrecini eski normalin \u00e7o\u011fumuzun \u00f6zledi\u011fi ma\u011faza i\u00e7i deneyimlerine \u00e7ok daha benzer hissettirebilir. Bu, en sevdi\u011finiz kafenin personelini tan\u0131mak benzeri i\u015fletmelerle ili\u015fkiler kurabilece\u011finiz anlam\u0131na gelir.<\/p>\n

Sat\u0131\u015f sonras\u0131 destek de yard\u0131mc\u0131n\u0131z<\/h2>\n

Sohbet \u00e7\u00f6z\u00fcmleri, sat\u0131\u015f yap\u0131ld\u0131ktan sonra m\u00fc\u015fterilerden gelen sorular\u0131 cevaplaman\u0131za ve m\u00fc\u015fterilerinize destek vermenize de olanak tan\u0131r. Mesajla\u015fma, ileti\u015fimimizin ayr\u0131lmaz bir par\u00e7as\u0131 haline gelmi\u015f durumda. Yeti\u015fkinlerin y\u00fczde 80′<\/strong>i her g\u00fcn mesajla\u015f\u0131yor ve bu oran giderek art\u0131yor. Canl\u0131 sohbetler m\u00fc\u015fterilerinize fayda sa\u011flar, \u00e7\u00fcnk\u00fc \u00e7a\u011fr\u0131 merkezine ula\u015fmak i\u00e7in telefon numaras\u0131 bulma ve hatta bekleme zahmetine girmeden soru sorabilirler. Ayn\u0131 zamanda i\u015finizi daha verimli hale getirir ve size zaman kazand\u0131r\u0131r, \u00e7\u00fcnk\u00fc bir \u00e7al\u0131\u015fan ayn\u0131 anda birka\u00e7 m\u00fc\u015fteriyle konu\u015fabilir.<\/p>\n

Ba\u015far\u0131l\u0131 bir canl\u0131 sohbet uygulamas\u0131 hangi \u00f6zellikleri ta\u015f\u0131mal\u0131?<\/h2>\n

Canl\u0131 sohbet, i\u015fletmeniz i\u00e7in g\u00fc\u00e7l\u00fc bir ara\u00e7t\u0131r. Ancak do\u011fru uyguland\u0131\u011f\u0131 takdirde. Peki ba\u015far\u0131l\u0131 bir canl\u0131 sohbet uygulamas\u0131 i\u00e7in bilmeniz gereken ipu\u00e7lar\u0131 neler? Gelin birlikte bakal\u0131m.<\/p>\n

Envanterinizi herkesten daha iyi tan\u0131y\u0131n<\/h2>\n

\u0130ster siz ister g\u00fcvendi\u011finiz \u00e7al\u0131\u015fanlar\u0131n\u0131zdan biri olsun, canl\u0131 sohbeti y\u00f6neten ki\u015finin satt\u0131\u011f\u0131n\u0131z her \u00fcr\u00fcn hakk\u0131nda yeterince bilgi sahibi olmas\u0131 gerekir<\/strong>. B\u00f6ylece m\u00fc\u015fteriye en iyi \u00f6neriyi yapabilirsiniz.<\/p>\n

Faydal\u0131 \u00f6neriler sunun<\/h2>\n

M\u00fc\u015fterinin ne arad\u0131\u011f\u0131 hakk\u0131nda yeterli bilgiye sahip oldu\u011funuzdan emin olmak i\u00e7in birka\u00e7 takip sorusu sorun, b\u00f6ylece onlar\u0131n sevece\u011fi \u00f6neriler sunabilirsiniz. Bu, m\u00fc\u015fteriyi tan\u0131mak ve bir konu\u015fma ba\u015flatmak i\u00e7in iyi bir f\u0131rsatt\u0131r.<\/p>\n

Sohbetleri d\u00fczenli tutun<\/h2>\n

Gelen g\u00f6r\u00fc\u015fmeleri organize etmek ve d\u00fczenli tutmak i\u00e7in bir canl\u0131 sohbet arac\u0131 eklentisi kullanmal\u0131s\u0131n\u0131z.<\/strong> Piyasada sunulan size uygun olabilecek canl\u0131 sohbet eklentileri ger\u00e7ek zamanl\u0131 olarak yan\u0131t verebilmeniz i\u00e7in t\u00fcm sohbetleri sizin i\u00e7in d\u00fczenler. Bu \u015fekilde hem ekibinizle hem de m\u00fc\u015fterilerinizle olan g\u00f6r\u00fc\u015fmeleri tek bir yerde g\u00f6rebilirsiniz. Hangi arac\u0131 se\u00e7erseniz se\u00e7in, bu teknoloji canl\u0131 sohbet s\u00fcrecini hem siz hem de m\u00fc\u015fterileriniz i\u00e7in daha sorunsuz hale getirecektir.<\/p>\n

Canl\u0131 sohbet se\u00e7ene\u011finizin sitenizde bulunmas\u0131n\u0131n kolay oldu\u011fundan emin olun<\/h2>\n

Canl\u0131 sohbete eri\u015fimi \u201cBize Ula\u015f\u0131n\u201d sayfan\u0131zla s\u0131n\u0131rlamay\u0131n. Canl\u0131 sohbet mesajla\u015fma program\u0131n\u0131z, m\u00fc\u015fterileriniz g\u00f6z atarken s\u00fcrekli olarak rahats\u0131z etmedi\u011fi s\u00fcrece her \u00fcr\u00fcn sayfas\u0131nda g\u00f6r\u00fcnmelidir. Bir m\u00fc\u015fteri belirli bir sayfada bir s\u00fcre ge\u00e7irirse, yard\u0131ma ihtiya\u00e7 duyup duymad\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in otomatik bir pop-up eklemeyi d\u00fc\u015f\u00fcn\u00fcn.<\/p>\n

Personelinizin hangi saatlerde \u00e7evrimi\u00e7i olabilece\u011fini \u00f6\u011frenin<\/h2>\n

Canl\u0131 sohbette olacak personelinize \u00e7al\u0131\u015faca\u011f\u0131 saati net bir \u015fekilde anlatt\u0131\u011f\u0131n\u0131zdan emin olun. Unutmay\u0131n: \u0130nternetten al\u0131\u015fveri\u015f yapanlar, perakende ma\u011fazan\u0131n \u00e7al\u0131\u015fma saatlerinde internette gezinmek zorunda de\u011fildir, bu nedenle m\u00fcmk\u00fcnse sabahlar\u0131 ve ak\u015famlar\u0131 \u00e7evrimi\u00e7i olmay\u0131 hedeflemelisiniz. Bir sohbeti ka\u00e7\u0131r\u0131rsan\u0131z, bir dahaki sefere \u00e7evrimi\u00e7i oldu\u011funuzda m\u00fc\u015fteriyi dinledi\u011finizden ve ihtiya\u00e7 duyduklar\u0131 yard\u0131m\u0131 almalar\u0131 i\u00e7in onlar\u0131 takip etti\u011finizden emin olun.<\/p>\n

Haz\u0131r \u015fablon yan\u0131tlar olu\u015fturun<\/h2>\n

\u015eablon yan\u0131tlar, s\u0131k sorulan sorulara \u00f6nceden yaz\u0131lm\u0131\u015f yan\u0131tlard\u0131r. \u0130\u015fe yararlar, \u00e7\u00fcnk\u00fc sizin ve ekibiniz i\u00e7in bir ba\u015flang\u0131\u00e7 noktas\u0131 g\u00f6revi g\u00f6r\u00fcrler. Ayn\u0131 anda birden fazla sohbetiniz oldu\u011funda bunlar size zaman kazand\u0131r\u0131r. Bir SSS sayfas\u0131nda yan\u0131tlanamayan s\u0131k sorulan sorular\u0131n\u0131za bir g\u00f6z at\u0131n. Bu, “Sipari\u015fim neden hen\u00fcz g\u00f6nderilmedi?” gibi sorular olabilir.<\/p>\n

Canl\u0131 sohbet uygulamas\u0131nda ba\u015far\u0131 kriterleri<\/h2>\n

\u00d6ncelikle m\u00fc\u015fterilerinizin neye yan\u0131t verdi\u011fini \u00f6\u011frenmelisiniz. Muhtemelen canl\u0131 sohbet g\u00f6r\u00fc\u015fmelerinizden baz\u0131lar\u0131 bir sat\u0131\u015fla sonu\u00e7lan\u0131rken di\u011ferleri sat\u0131\u015fla sonu\u00e7lanmayabilir. Ve bu tamamen sizin kontrol\u00fcn\u00fcz d\u0131\u015f\u0131ndaki unsurlara ba\u011fl\u0131 olsa da, bu noktada bakabilece\u011finiz \u015fey, sat\u0131\u015fa d\u00f6nen sohbette bu d\u00f6n\u00fc\u015f\u00fcm\u00fc sa\u011flayan dil, \u00fcslup, yan\u0131t s\u00fcresi ve \u00f6nerilerin ne oldu\u011fudur<\/strong>. Bunlar\u0131 not al\u0131n ve bu uygulamalar\u0131 gelecekteki g\u00f6r\u00fc\u015fmelerde uygulay\u0131n. Bu t\u00fcr bir g\u00f6zlem canl\u0131 sohbet teklifinizin tam potansiyeliyle performans g\u00f6sterip g\u00f6stermedi\u011fi konusunda size sa\u011flam bir fikir verecektir.<\/p>\n

Canl\u0131 sohbet performans\u0131n\u0131 rapor ederken bakman\u0131z gereken kriterler aras\u0131nda; ortalama sohbet uzunlu\u011fu, bir g\u00fcn i\u00e7indeki ortalama sohbet say\u0131s\u0131, sohbet etti\u011finiz m\u00fc\u015fterilerin y\u00fczdesi ile bu m\u00fc\u015fterilerin ka\u00e7\u0131n\u0131n sat\u0131n alma i\u015flemi yapt\u0131\u011f\u0131 gibi istatistikler \u00f6nemlidir.<\/strong><\/p>\n

Canl\u0131 sohbeti m\u00fc\u015fteri geri bildirim d\u00f6ng\u00fcs\u00fc olarak kullan\u0131n<\/h2>\n

Canl\u0131 sohbet, kullan\u0131c\u0131 testleri yapmak i\u00e7in harika bir f\u0131rsatt\u0131r. \u201cM\u00fc\u015fteriler s\u00fcrekli olarak nerede s\u0131k\u0131\u015f\u0131p kal\u0131yor?\u201d sorusuna cevap bulabilece\u011finiz bir alan verir size. Birinin canl\u0131 sohbet \u00fczerinden sordu\u011fu sat\u0131\u015f \u00f6ncesi sorular, di\u011fer potansiyel m\u00fc\u015fterilerin bir sat\u0131n alma i\u015flemi yapmas\u0131n\u0131 engelleyebilecek bir sorunun temel nedenini, \u00f6rne\u011fin net olmayan bir \u00fcr\u00fcn sayfas\u0131n\u0131 d\u00fczeltmek i\u00e7in kullan\u0131labilir. M\u00fc\u015fterilerin tak\u0131l\u0131p kald\u0131\u011f\u0131n\u0131 fark ederseniz, yapabilece\u011finiz en iyi \u015fey onlara sivri u\u00e7lu sorular sormakt\u0131r, b\u00f6ylece onlara nas\u0131l yard\u0131m edece\u011finizi ve sitenize gelen di\u011fer ziyaret\u00e7iler i\u00e7in sorunu nas\u0131l d\u00fczeltece\u011finizi bilirsiniz.<\/p>\n

M\u00fc\u015fterilerinizle daha g\u00fc\u00e7l\u00fc ba\u011flant\u0131lar kurmay\u0131 sa\u011flar<\/h2>\n

Harika bir ma\u011faza i\u00e7i al\u0131\u015fveri\u015f deneyimi sa\u011flamak gibi, canl\u0131 sohbet de m\u00fc\u015fterileriniz ve i\u015fletmeniz aras\u0131ndaki g\u00fcven temelini olu\u015fturur. \u00dccretli reklamlar ve di\u011fer sat\u0131n alma faaliyetleri trafi\u011fi art\u0131rabilse de bu trafi\u011fi sat\u0131\u015fa d\u00f6n\u00fc\u015ft\u00fcrmek, m\u00fc\u015fterinin markan\u0131za ve satt\u0131\u011f\u0131n\u0131z \u00fcr\u00fcnlere olan g\u00fcvenine ba\u011fl\u0131d\u0131r. Canl\u0131 sohbet, potansiyel m\u00fc\u015fterilerinizle daha g\u00fc\u00e7l\u00fc ba\u011flant\u0131lar kurman\u0131n penceresidir<\/strong>. T\u0131pk\u0131 sohbetin iki yeni arkada\u015f aras\u0131nda g\u00fcven olu\u015fturmas\u0131 gibi.<\/p>\n

2 Saatte PayTR’l\u0131 Olun!<\/strong>
\nPayTR Sanal Pos’a Hemen Ba\u015fvurun<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Canl\u0131 sohbet, e-ticaret i\u00e7in m\u00fc\u015fteri hizmetleri sunman\u0131n en kolay yolu diyebiliriz; bu sebeple, online sat\u0131\u015f sitesine canl\u0131 sohbet ekleme konusunda bilmeniz gerekenleri derledik. T\u00fcm d\u00fcnyay\u0131 etkisi alt\u0131na alan Covid-19 salg\u0131n\u0131 t\u00fcketim bi\u00e7imlerimizi de etkiledi ve t\u00fcketicilerin sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131 h\u0131zla ma\u011faza i\u00e7inden online kayd\u0131. Bu de\u011fi\u015fime d\u00fcnyan\u0131n her yerinden i\u015fletmeler h\u0131zla uyum sa\u011flarken, bu ba\u011flamda […]<\/p>\n","protected":false},"author":1,"featured_media":10547,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[],"class_list":["post-4846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-ticaret"],"acf":[],"yoast_head":"\nE-ticaret Sitesine Canl\u0131 Sohbet Ekleme, Sat\u0131\u015flar\u0131 Art\u0131r\u0131yor | PayTR<\/title>\n<meta name=\"description\" content=\"E-ticaret sitesine canl\u0131 sohbet eklemenin \u00f6neminin ne oldu\u011funu, online al\u0131\u015fveri\u015fte canl\u0131 sohbeti kullanman\u0131n sat\u0131\u015flar\u0131 nas\u0131l etkiledi\u011fini a\u00e7\u0131kl\u0131yoruz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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